Monday, September 14, 2009

I'm going Green & I didn't know it!

I’ve been going “Green” and I didn’t even realize it. I use a property website for every listing that I take and I always add an address specific domain name ( ) to the presentation. That allows me to replace the brochure box brochures with a sign rider with the domain name so every buyer can go directly to the property for viewing.

I use for the property home sites because they have the best presentation, and largest picture displays available, but most importantly, they are 100% mobile web enabled which means that the prospective buyer can view the entire ProHomeSite from their mobile device right from their car as they view the property. Because the presentation is so complete, a buyer doesn’t need a brochure they can see everything right from the presentation. Now I have to admit, I still use brochures in the house. Maybe I’ll get serious this year and start using a DVD presentation inside the home to replace the remaining brochures.

Either way, It’s a win-win situation all around. The buyer gets more and better information right there at the property. I don’t have to put brochures on the sign, so I save some advertising dollars, and by using a sign rider helps save a tree, and the sign riders are recyclable. This being “Green” thing is fun. - Fauna MacKillip

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